MIDTERM EXAMINATION
Spring 2010
ENG301- Business Communication (Session - 3)
Time: 60 min
M a r k s: 35
Question No: 1 ( M a r k s: 1 ) http://vuzs.net
-------------- is the process of drafting your message.
► Composing
► Editing
► Revising
► Reviewing
Question No: 2 ( M a r k s: 1 ) http://vuzs.net
The direct organizational plan is appropriate when the writer anticipates the reader's----------.
► acceptance
► resistance
► hesitation
► rejection
Question No: 3 ( M a r k s: 1 ) http://vuzs.net
Selecting some details and omitting others is a process called:
► Abstracting
► Extracting
► Attracting
► Fascinating
Question No: 4 ( M a r k s: 1 ) http://vuzs.net
A formal style is characterized by more------------ sentences.
► simple
► complex
► easy
► short
Question No: 5 ( M a r k s: 1 ) http://vuzs.net
The way you -------------- your message makes it clear whether your reader will respond favorably or unfavorably to the message.
► begin
► end
► write
► conclude
Question No: 6 ( M a r k s: 1 ) http://vuzs.net
An effective ending will ----------- the reader to act as requested.
► motivate
► consolidate
► disappoint
► depress
Question No: 7 ( M a r k s: 1 ) http://vuzs.net
Pitch range, rhythm control, tempo and articulation control are aspects of which one of the followings:
► Touching behaviour
► Paralanguage
► Proximity
► Artifacts
Question No: 8 ( M a r k s: 1 ) http://vuzs.net
A machine scans a printed page, converts it to a signal, and transmits the signal over a telephone line to a receiving machine. Although they have been available for many years, until recently they were slow and expensive.
These are called:
► Groupware
► Teleconferencing
► Faxes
► Voice Mail
Question No: 9 ( M a r k s: 1 ) http://vuzs.net
Which one of the followings is not aspect of the AIDA plan?
► Attention
► Interest
► Desire and action
► Skill
Question No: 10 ( M a r k s: 1 ) http://vuzs.net
Inside the organization, how many flows are working?
► One
► Two
► Three
► Four
Question No: 11 ( M a r k s: 2 )
Write down names of standard parts of a business letter.
Question No: 12 ( M a r k s: 2 )
What is direct (deductive) approach?
Question No: 13 ( M a r k s: 3 )
What is direct approach?
Question No: 14 ( M a r k s: 3 )
Name standard parts of a business message.
Question No: 15 ( M a r k s: 5 )
What are different error categories in the correctness principle? Discuss.
Question No: 16 ( M a r k s: 5 )
Elaborate the concept of intercultural communication.
Question No: 17 ( M a r k s: 5 )
Write body of a refusal letter to the company which has offered you a project manager’s job and also explain the reason/s behind it.
